The Company

Formed in 1987, Sports Management Group, Inc. (SMG) provides contract negotiations, financial management, marketing and endorsement programs for professional athletes. We work with you to create and implement a representation program that provides security to successfully participate in the world of professional sports.

Our emphasis is to establish a representation program that maximizes your earning potential for both the long and short term. We are confident that with the proper guidance and support, you will be able to enjoy a long professional career. SMG would like to take this opportunity to express our appreciation for the time and interest you have taken to learn more about our firm. Our best wishes for your continued success!

Recognizing how important it is for you to have experienced representation, we have assembled a unique team of highly qualified professionals to assist you in fulfilling your dreams of becoming a professional athlete.

Our Team

Marc A. Levine

President and CEO

Agent USA

Marc A. Levine

Agent USA

President and CEO

  • D.O.B.: 1959
  • Home: Cranston, Rhode Island USA
  • Family: Married; One Son
  • Certified by: NHLPA

Experience

  • Marc has more than 25 years experience in the sports and hockey industries. He has successfully drafted and negotiated contracts for players in the following leagues:
  • National Hockey League
  • American Hockey League
  • East Coast Hockey League
  • Elite Leagues in Germany, Sweden, Denmark, England, Finland & Italy

Education

1981 Graduated from Boston University, Boston Massachusetts with a B.A in Business and Economics.

Responsibilities

Marc’s responsibilities include the day-to-day business operations of SMG, contract negotiations, recruiting and evaluating new clients, contact with team management, coaches and scouts, and ongoing communication with each client. With the expansion of SMG’s representation team, Marc has been able to concentrate on identifying a more high profile client and working to maximize their playing/earning potential.

Prior to starting SMG, Marc was Vice President for DML Associates, a product development and marketing firm. Marc’s responsibilities included negotiating licensing contracts and developing creative marketing programs for several Fortune 500 companies.

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Bjarne Soegarrd Madsen

Partner

Agent Europe/Denmark

Bjarne Soegarrd Madsen

Agent Europe/Denmark

Partner

  • D.O.B.: 1964
  • Home: Vojens, Denmark
  • Family: Married; One Son
  • Certified by: PHPA; DEL/Germany

Player Experience

  • 1977–1982 Denmark Junior National Team
  • 1980–1982 Vojens Hockey Club, Denmark – Elite League
  • 1982 – Suffered career ending injury during a game

Managing Experience

1990–1994 Vojens Hockey Club, Denmark – Elite League

Education

1986–1990 Graduated as Economic/Law Advisor with a concentration in contracts

Professional Business Career

  • 1997 – Joined with SMG
  • 1997 – Specialized as a Pro Hockey Agent and Advisor
  • 1990 – 1997 Owned and operated Certified Accountant Firm KVIK Service

Responsibilities

Recruit and evaluate European prospects eligible for the NHL draft. Negotiate European contracts for SMG’s North American clients.

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Gunnar Svensson

Partner

Agent Europe/Sweden

Gunnar Svensson

Agent Europe/Swedenk

Partner

  • D.O.B.: 1956
  • Home: Malmö, Sweden
  • Family: Single; Two Sons
  • Certified by: SICO/Sweden

Player Experience

  • 1976–1977 Örsköldsvik, Sweden – Division 1
  • 1975–1976 Björklöven, Sweden – Division 1
  • 1972–1975 Örsköldsvik, Sweden – Division 1

Coaching Experience

  • 1986–1989 Troja-Ljungby, Sweden – Division 1
  • 1984–1986 Djurgården, Sweden – Elite League
  • 1981–1984 Vita Hästen, Sweden – Division 1
  • 1978–1981 Örnsköldsvik, Sweden – Division 2

Managing Experience

  • 1995–1996 Malmö, Sweden – Elite League
  • 1989–1995 Vita Hästen, Sweden – Division 1

Education

  • Levels 1–4 coaching education
  • Recipient of Sweden’s Highest Coaching Education Diploma

Professional Business Career

  • 1998 – Developed a five-year plan of education for managers in the Swedish Elite League
  • 1997 – Joined with SMG
  • 1996 – Presents lectures and coaching clinics

Responsibilities

Recruit and evaluate European prospects eligible for the NHL draft. Negotiate European contracts for SMG’s North American clients.

Email

Earl Cronan

Scouting Director

Earl Cronan

Scouting Director

Scouting Director

  • D.O.B.: 1973
  • Home: Boston, Massachusetts
  • Family: Married; 2 children

Player Experience

  • 1998–2000 Dayton Bombers Hockey Club
  • 1996–1998 Montreal Canadiens Hockey Club
  • 1993–1996 Colgate University
  • Varsity Ice Hockey–Division I
  • Team Captain 1996 season
  • 1992 Drafted by the Montreal Canadiens in the 9th round

Education

1996 Bachelor of Arts Degree – Colgate University, Hamilton New York.

Professional Business Career

2000 Joined SMG

Responsibilities

Evaluate and recruit top-level players throughout the North American market. Assist in the creation of marketing plans for clients.

Email

John Bostock

Agent Canada

John Bostock

Agent Canada

Canadian Scout

  • D.O.B.: 1952
  • Home: Mississauga, Ontario
  • Family: Married; 3 children

Player Experience

  • 1969 – Drafted by OHL Peterborough Petes
  • 1969 – 1970 OHL Peterborough Petes
  • 1971 – 1972 University of Toronto Varsity Blues. CIS Champions
  • 1972 – Drafted by WHA Toronto Toros. Attended NHL California Golden Seals training camp
  • 1972 – 1973 Signed pro contract with IHL Columbus Golden Seals

Coaching & Front Office Experience

  • 1974 – 1980 Toronto Young Nationals Hockey Club
  • 1981 – 1983 General Manager/Coach with OJHL Dixie Beehives Jr A Hockey Club
  • 2007 – 2009 Director of Scouting with OJHL Georgetown Raiders Jr A Hockey Club
  • 2009 – 2016 Director of Scouting with OJHL Aurora Tigers Jr A Hockey Club

Honors

2012 Inducted into University of Toronto’s Sports Hall of Fame

Responsibilities

Evaluate and recruit Canadian hockey prospects for SMG to represent within the Canadian, US and European hockey markets.

Email

Morten Green

Agent Europe/Denmark

Morten Green

Agent Europe/Denmark

European Agent

  • D.O.B.: 19 March 1981
  • Home: Hørsholm, Denmark
  • Family: Married, one son and one daughter

Player Experience

  • 1996-1999 Rungsted, Denmark (Elite Leage)
  • 1999-2000 Leksand IF, Sweden (SHL)
  • 2000-2002 Troja-Ljungby, Sweden (Allsvenskan)
  • 2002-2006 Modo Hockey, Sweden (SHL)
  • 2006-2009 Leksand IF, Sweden (Allsvenskan)
  • 2009-2012 Malmö Redhawks, Sweden (Allsvenskan)
  • 2012-2013 Hannover Scorpions, Germany (DEL)
  • 2013-2015 Schwenninger Wild Wings, Germany (DEL)
  • 2015-2018 Rungsted, Denmark (Elite League)

National Team History:

  • Played 19 senior IIHF World Championship for Team Denmark – Danish Record
  • Played 216 senior national team games for Team Denmark – Danish Record

Work experience

2015-2018 Worked as a consultant for Danish Icehockey Federation

Education

2015-2017 Graduated as Merkonom in Sales and Marketing at Business Academy Aaarhus

Languages

Danish, Swedish and English

Responsibilities

Evaluate, recruit and mentor top prospects within the European hockey markets.

Email

Administration

Molly Tognetti

1300 Division Road. Suite 202. West Warwick, RI. 02893. USA

401-471-6444


Michael R. Magnone CPA, CVA, MST

Perreault & Company, Ltd.

(401)398-2488

mmagnone@pmco-cpa.com

SMG World

Our Services

Contract Negotiation

Financial Management

Marketing & Endorsements

Post-Career Opportunities

The professional sports world is an extremely competitive, highly visible industry where an athlete’s peak earning potential is achieved in a relatively short span of years. As a professional athlete, your income must be fully maximized during your playing years in order to ensure protection of your earning potential over the long term.

To achieve these long and short term objectives, we will negotiate the best personal service contract possible. This will provide you with the financial security that will enable you to concentrate on building your professional career. We recognize that each client’s contract is different and individual attention must be given to each and every client.

We firmly believe that the first and most important step towards proper representation is a successfully negotiated contract.

At SMG we follow a simple idea – maximize the investment opportunities made possible by present day income to secure long-range financial security.

An important part of any representation program is the management team’s ability to provide a broad range of investment options. SMG’s financial advisors are at their best when analyzing and implementing financial programs tailored to suit your individual needs. They will focus on the areas of financial management, tax and estate planning.

To reach your financial goals, we will provide you with sound recommendations in the areas of tax and legal parameters, long and short term investments, pension plans, profit sharing plans, trusts, estates, and retirement planning. It is paramount that you take an active role in determining your financial goals. Therefore, at SMG, no investment or money management plan will be implemented without your personal input and approval.

Financial strategy and long term planning will achieve financial security for years to come.

We are now seeing more creative endorsement programs throughout the sports industry. As a result, the movement of athletes into different marketing venues has become more targeted and particular.

Along with a trend of specific exposure for talented athletes in the marketplaces, there has also been an explosion in the avenues which you may choose to profit from. SMG’s job is to explore all of these avenues and help you tap into potential “golden opportunities.”

A professional athlete is talented and often marketable. Consequently, SMG’s marketing emphasis will analyze your endorsement and develop potential marketing and public relations plans. We will examine opportunities for speaking engagements, product endorsements, radio, television and print campaigns.

We will market you as a person, not just someone who excels at a specific sport.

At SMG we consider the post-career aspect of a representation program to be our most important obligation to you.

From the onset of your professional sports career to its conclusion, we will constantly work with you to build a foundation which plans for life beyond your playing years. All that we have presented, in conjunction with many other opportunities still to be explored, will be options and stepping stones for you to actively pursue once you stop playing.

Whether you are interested in continuing your education, working within the corporate world, exploring the entertainment industry or pursuing coaching options, we will support and guide you through the entire decision-making process.

SMG will be there every step of the way to assist you in achieving all of your career goals. This is our pledge to you and we back it up with our reputation.

Organizations and Affiliations

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News

Tyler Sikura (Rockford IceHogs, AHL) got an assist as Rockford won 3 - 2 in Grand Rapids, on Friday.

Sunday, March 17, 2019

Good luck to all SMG clients as the 2019/2020 season begins.

Wednesday, October 7, 2019

More news to follow.

Official Store

Marc A. Levine

Agent USA

President and CEO

  • D.O.B.: 1959
  • Home: Cranston, Rhode Island USA
  • Family: Married; One Son
  • Certified by: NHLPA

Experience

  • Marc has 25 years of experience in the sports and hockey industries. He has successfully drafted and negotiated contracts for players in the following leagues:
  • National Hockey League
  • American Hockey League
  • East Coast Hockey League
  • Elite Leagues in Germany, Sweden, Denmark, England, Finland & Italy

Education

1981 Graduated from Boston University, Boston Massachusetts with a B.A in Business and Economics.

Responsibilities

Marc’s responsibilities include the day-to-day business operations of SMG, contract negotiations, recruiting and evaluating new clients, contact with team management, coaches and scouts, and ongoing communication with each client. With the expansion of SMG’s representation team, Marc has been able to concentrate on identifying a more high profile client and working to maximize their playing/earning potential.

Prior to starting SMG, Marc was Vice President for DML Associates, a product development and marketing firm. Marc’s responsibilities included negotiating licensing contracts and developing creative marketing programs for several Fortune 500 companies.